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Chart type
U.S. car owners' perception of the best car brands in terms of fuel economy as of December 15, 2013
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Respondents with at least one vehicle in household
Method of interview
Telephone interview
Supplementary notes
According to the source, overall brand perception is an index calculated as the total number of times that a particular make was mentioned as exemplar across seven categories, weighted by category importance, and divided by the total unaided awareness of the brand. The following categories were included: quality, safety, performance, value, design/style, fuel economy, technology/innovation. The scores for safety reflect the number of times that the particular make was mentioned as a leader for the particular, attribute.
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Consumers Union. (January 23, 2014). U.S. car owners' perception of the best car brands in terms of fuel economy as of December 15, 2013 (index score) [Graph]. In Statista. Retrieved July 22, 2025, from https://www.statista.com/statistics/303633/us-car-owner-perception-of-best-car-brands-for-fuel-economy/
Consumers Union. "U.S. car owners' perception of the best car brands in terms of fuel economy as of December 15, 2013 (index score)." Chart. January 23, 2014. Statista. Accessed July 22, 2025. https://www.statista.com/statistics/303633/us-car-owner-perception-of-best-car-brands-for-fuel-economy/
Consumers Union. (2014). U.S. car owners' perception of the best car brands in terms of fuel economy as of December 15, 2013 (index score). Statista. Statista Inc.. Accessed: July 22, 2025. https://www.statista.com/statistics/303633/us-car-owner-perception-of-best-car-brands-for-fuel-economy/
Consumers Union. "U.S. Car Owners' Perception of The Best Car Brands in Terms of Fuel Economy as of December 15, 2013 (Index Score)." Statista, Statista Inc., 23 Jan 2014, https://www.statista.com/statistics/303633/us-car-owner-perception-of-best-car-brands-for-fuel-economy/
Consumers Union, U.S. car owners' perception of the best car brands in terms of fuel economy as of December 15, 2013 (index score) Statista, https://www.statista.com/statistics/303633/us-car-owner-perception-of-best-car-brands-for-fuel-economy/ (last visited July 22, 2025)
U.S. car owners' perception of the best car brands in terms of fuel economy as of December 15, 2013 (index score) [Graph], Consumers Union, January 23, 2014. [Online]. Available: https://www.statista.com/statistics/303633/us-car-owner-perception-of-best-car-brands-for-fuel-economy/
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