Reasons for cross-border e-commerce in Sweden 2024

Published by Statista Research Department, Mar 26, 2025

A 2024 study found that Swedish online shoppers primarily shop at foreign web stores due to their cheaper prices. Nearly half of the survey respondents cited this as the primary reason for conducting cross-border online shopping. Other main reasons why consumers buy from abroad are interesting products and a larger selection.

Main reasons for cross-border online shopping in Sweden in 2024

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Release date

November 2024

Region

Sweden

Survey time period

2024

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Statistics on " E-commerce in Sweden "

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Overview

8

Leading players

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Online shopping

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Cross-border e-commerce

7

Consumers

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Further related statistics

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Topics

E-commerce in SwedenSwedenOnline marketplaces in the NordicsDigital payments landscape in Sweden E-commerce in the Nordics
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