This statistic shows the reasons for switching or trying a different loyalty or rewards program among business travelers in the United States as of May 2014. During the survey, 55 percent of respondents said they would switch loyalty programs for better perks.
respondents reside in the U.S., go online at least once per month, and have traveled at least once for personal reasons (or a minimum of three times for business) within the past six months and are loyalty/reward program members
Supplementary notes
The source does not specify the type of survey.
Multiple answers were possible.
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Google. (June 30, 2014). Reasons for switching or trying a different loyalty or rewards program among business travelers in the United States as of May 2014 [Graph]. In Statista. Retrieved June 13, 2025, from https://www.statista.com/statistics/381196/reasons-for-switching-loyalty-programs-among-business-travelers-us/
Google. "Reasons for switching or trying a different loyalty or rewards program among business travelers in the United States as of May 2014." Chart. June 30, 2014. Statista. Accessed June 13, 2025. https://www.statista.com/statistics/381196/reasons-for-switching-loyalty-programs-among-business-travelers-us/
Google. (2014). Reasons for switching or trying a different loyalty or rewards program among business travelers in the United States as of May 2014. Statista. Statista Inc.. Accessed: June 13, 2025. https://www.statista.com/statistics/381196/reasons-for-switching-loyalty-programs-among-business-travelers-us/
Google. "Reasons for Switching or Trying a Different Loyalty or Rewards Program among Business Travelers in The United States as of May 2014." Statista, Statista Inc., 30 Jun 2014, https://www.statista.com/statistics/381196/reasons-for-switching-loyalty-programs-among-business-travelers-us/
Google, Reasons for switching or trying a different loyalty or rewards program among business travelers in the United States as of May 2014 Statista, https://www.statista.com/statistics/381196/reasons-for-switching-loyalty-programs-among-business-travelers-us/ (last visited June 13, 2025)
Reasons for switching or trying a different loyalty or rewards program among business travelers in the United States as of May 2014 [Graph], Google, June 30, 2014. [Online]. Available: https://www.statista.com/statistics/381196/reasons-for-switching-loyalty-programs-among-business-travelers-us/
