The share of individuals in Sweden who participated in social networks from 2011 to 2023 fluctuated, but generally kept steady since 2016. In 2023, 73.4 percent of all individuals used social networks in Sweden.
Share of individuals in Sweden participating in social networks from 2011 to 2023
Characteristic
All individuals
Individuals who used the internet in the last 3 months
creating user profile, posting messages or other contributions to Facebook, Twitter, etc.
Supplementary notes
No data was reported by the source from 2012.Â
The aim of the European ICT surveys is the timely provision of statistics on individuals and households on the use of Information and Communication Technologies at European level. Data coverage corresponds to code isoc_ci_ac_i of the ICT (Information and Communication Technologies) survey.
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Eurostat. (June 16, 2024). Share of individuals in Sweden participating in social networks from 2011 to 2023 [Graph]. In Statista. Retrieved April 20, 2025, from https://www.statista.com/statistics/384466/social-network-penetration-in-sweden/
Eurostat. "Share of individuals in Sweden participating in social networks from 2011 to 2023." Chart. June 16, 2024. Statista. Accessed April 20, 2025. https://www.statista.com/statistics/384466/social-network-penetration-in-sweden/
Eurostat. (2024). Share of individuals in Sweden participating in social networks from 2011 to 2023. Statista. Statista Inc.. Accessed: April 20, 2025. https://www.statista.com/statistics/384466/social-network-penetration-in-sweden/
Eurostat. "Share of Individuals in Sweden Participating in Social Networks from 2011 to 2023." Statista, Statista Inc., 16 Jun 2024, https://www.statista.com/statistics/384466/social-network-penetration-in-sweden/
Eurostat, Share of individuals in Sweden participating in social networks from 2011 to 2023 Statista, https://www.statista.com/statistics/384466/social-network-penetration-in-sweden/ (last visited April 20, 2025)
Share of individuals in Sweden participating in social networks from 2011 to 2023 [Graph], Eurostat, June 16, 2024. [Online]. Available: https://www.statista.com/statistics/384466/social-network-penetration-in-sweden/