Digital ad spend in Germany 2023, by industry

Published by Statista Research Department, Sep 10, 2024

In 2023, the food industry invested 123 million euros in digital advertising in Germany. Telecommunication companies spent 222 million euros advertising their products and services on the German internet in the same time period.

Digital advertising spending in selected industries in Germany in 2023 (in million euros)

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Release date

July 2024

Region

Germany

Survey time period

2023

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Statistics on " Digital advertising in Germany "

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Other statistics that may interest you Digital advertising in Germany

Overview of the European market

4

Overview of the German market

7

Formats

7

Desktop & mobile

5

Programmatic

4

Social media

4

Consumer insights

6

Further related statistics

3

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Topics

Digital advertising in GermanyDigital advertising in EuropeMedia usage in GermanyAdvertising in GermanyTV advertising in Germany
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