Share of online ad spending in Germany 2014-2018, by industry

Published by
Evgenia Koptyug,
Jan 13, 2025
This graph illustrates data on the share of online advertising spending in the media mix in Germany from 2014 to 2017, as well as the first half of 2018, by industry. In the first half of 2018, the media industry had an online advertising spending share of 3 percent.

Share of online advertising spending in Germany from 2014 to 2017, as well as the first half of 2018, by economic sector

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Release date

September 2018

Region

Germany

Survey time period

2014 to first half of 2018

Special properties

As of July 2018

Supplementary notes

* First half-year.
Figures were partly retrieved from earlier publications.

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