This statistic presents the sources of information about Royal Parks in the United Kingdom (UK) used by their visitors in 2013 and 2014. Almost half of visitors used general sources like word of mouth to inform themselves about the parks and 13 percent of visitors used online resources like the Royal Parks website and social networks.
Before your trip to this park today, did you use any of the following sources to find out information about the park?
Characteristic
Share of respondents
General (e.g. word of mouth)
49%
Online (e.g. TRP website, social networks)
13%
Printed (e.g. leaflet, newsletter)
11%
Media (e.g. newspaper, magazine, TV)
4%
In the community
2%
Somewhere else
2%
None of these
35%
Don't know
1%
0%5%10%15%20%25%30%35%40%45%50%55%
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* Surveys were undertaken in three waves: August 8-22, 2013, May 8-22, 2014 and August 7-19, 2014.
Full question worded as follows: "Before your trip to this park today, did you use any of the following sources to find out information about the park? / And how would you prefer to find out information about the park?"
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Ipsos. (January 28, 2015). Before your trip to this park today, did you use any of the following sources to find out information about the park? [Graph]. In Statista. Retrieved May 06, 2025, from https://www.statista.com/statistics/422370/visitor-sources-of-information-about-royal-parks/
Ipsos. "Before your trip to this park today, did you use any of the following sources to find out information about the park?." Chart. January 28, 2015. Statista. Accessed May 06, 2025. https://www.statista.com/statistics/422370/visitor-sources-of-information-about-royal-parks/
Ipsos. (2015). Before your trip to this park today, did you use any of the following sources to find out information about the park?. Statista. Statista Inc.. Accessed: May 06, 2025. https://www.statista.com/statistics/422370/visitor-sources-of-information-about-royal-parks/
Ipsos. "Before Your Trip to This Park Today, Did You Use Any of The following Sources to Find out Information about The Park?." Statista, Statista Inc., 28 Jan 2015, https://www.statista.com/statistics/422370/visitor-sources-of-information-about-royal-parks/
Ipsos, Before your trip to this park today, did you use any of the following sources to find out information about the park? Statista, https://www.statista.com/statistics/422370/visitor-sources-of-information-about-royal-parks/ (last visited May 06, 2025)
Before your trip to this park today, did you use any of the following sources to find out information about the park? [Graph], Ipsos, January 28, 2015. [Online]. Available: https://www.statista.com/statistics/422370/visitor-sources-of-information-about-royal-parks/
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