Search advertising spending in the UK 2008-2023

Published by Statista Research Department, Nov 21, 2024

In 2023, search advertising generated 14.7 billion British pounds in spending in the United Kingdom (UK), up 12 percent compared to the value of 13.1 billion reported in 2022. Search is the largest digital ad format in the UK.

Search advertising expenditure in the United Kingdom (UK) from 2008 to 2023 (in billion GBP)

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Release date

April 2024

Region

United Kingdom

Survey time period

2008 to 2023

Supplementary notes

Figures preceding 2023 were retrieved from earlier publications.

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