In 2020, Facebook user penetration in Thailand was around 72 percent. Since 2017, such rate had shown increases. However, this figure is forecast to decrease in the next few years, amounting to around 63 percent by 2026.
Facebook usage penetration in Thailand from 2017 to 2020 with a forecast through 2026
Characteristic
Share of population
2026*
63%
2025*
65%
2024*
66%
2023*
67%
2022*
69%
2021*
71%
2020
72%
2019
68%
2018
63%
2017
57%
0%10%20%30%40%50%60%70%80%
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Statista. (July 1, 2021). Facebook usage penetration in Thailand from 2017 to 2020 with a forecast through 2026 [Graph]. In Statista. Retrieved May 17, 2025, from https://www.statista.com/statistics/490535/facebook-penetration-thailand/
Statista. "Facebook usage penetration in Thailand from 2017 to 2020 with a forecast through 2026." Chart. July 1, 2021. Statista. Accessed May 17, 2025. https://www.statista.com/statistics/490535/facebook-penetration-thailand/
Statista. (2021). Facebook usage penetration in Thailand from 2017 to 2020 with a forecast through 2026. Statista. Statista Inc.. Accessed: May 17, 2025. https://www.statista.com/statistics/490535/facebook-penetration-thailand/
Statista. "Facebook Usage Penetration in Thailand from 2017 to 2020 with a Forecast through 2026." Statista, Statista Inc., 1 Jul 2021, https://www.statista.com/statistics/490535/facebook-penetration-thailand/
Statista, Facebook usage penetration in Thailand from 2017 to 2020 with a forecast through 2026 Statista, https://www.statista.com/statistics/490535/facebook-penetration-thailand/ (last visited May 17, 2025)
Facebook usage penetration in Thailand from 2017 to 2020 with a forecast through 2026 [Graph], Statista, July 1, 2021. [Online]. Available: https://www.statista.com/statistics/490535/facebook-penetration-thailand/
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