Preferred platform to watch the Super Bowl in the U.S. 2025

Published by
Christina Gough,
Feb 9, 2025

During a January 2025 survey among adults planning to watch Super Bowl LIX, some 46 percent stated that they intended to watch the event on a streaming service. Meanwhile, just under 45 percent of respondents stated they planned to watch the Super Bowl on cable TV.

Planned viewership of the Super Bowl in the United States as of January 2025, by platform

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

February 2025

Region

United States

Survey time period

January 29, 2025

Number of respondents

141 respondents

Age group

18 years and older

Special properties

respondents who planned to watch the Super Bowl

Method of interview

Online survey

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Super Bowl advertising in the U.S. "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Super Bowl advertising in the U.S.

Overview

5

Sponsorships & financials

7

Top brands

7

Viewer insights

5

Further related statistics

17

Further Content: You might find this interesting as well

Statistics

Topics

Sports viewership in IndiaSports on TVSports streaming in the United StatesTelevision industry in IndiaStreaming industry in India
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.