This statistic shows the top 10 keywords paid search advertisers spent on between January 1st and February 7th 2016 in relation to the 2016 U.S. presidential election. The most popular paid search keyword was 'donald trump' with a total spend of 242,000 U.S. dollars.
Top election related keywords in paid search between January 1 and February 7 2016, by money spend
(in U.S. dollars)
Characteristic
Amount spent on keyword in U.S. dollars
donald trump
242,000
bernie sanders
127,000
ben carson
115,000
hillary clinton
78,000
trump
63,000
carly fiorina
45,000
jeb bush
39,000
marco rubio
33,000
ted cruz
31,000
rubio
21,000
Created with Highcharts 7.2.2Amount spent on keyword in U.S. dollars242,000242,000127,000127,000115,000115,00078,00078,00063,00063,00045,00045,00039,00039,00033,00033,00031,00031,00021,00021,000donald trumpbernie sandersben carsonhillary clintontrumpcarly fiorinajeb bushmarco rubioted cruzrubio
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Data is based on U.S. Google desktop spending from a cohort of 36 candidate and election related keywords. Spending on keywords is from all sources, not only that of the candidates campaign.
Learn more about how Statista can support your business.
AdGooroo. (February 9, 2016). Top election related keywords in paid search between January 1 and February 7 2016, by money spend (in U.S. dollars) [Graph]. In Statista. Retrieved May 07, 2025, from https://www.statista.com/statistics/509943/us-election-top-paid-search-keywords/
AdGooroo. "Top election related keywords in paid search between January 1 and February 7 2016, by money spend (in U.S. dollars)." Chart. February 9, 2016. Statista. Accessed May 07, 2025. https://www.statista.com/statistics/509943/us-election-top-paid-search-keywords/
AdGooroo. (2016). Top election related keywords in paid search between January 1 and February 7 2016, by money spend (in U.S. dollars). Statista. Statista Inc.. Accessed: May 07, 2025. https://www.statista.com/statistics/509943/us-election-top-paid-search-keywords/
AdGooroo. "Top Election Related Keywords in Paid Search between January 1 and February 7 2016, by Money Spend (in U.S. Dollars)." Statista, Statista Inc., 9 Feb 2016, https://www.statista.com/statistics/509943/us-election-top-paid-search-keywords/
AdGooroo, Top election related keywords in paid search between January 1 and February 7 2016, by money spend (in U.S. dollars) Statista, https://www.statista.com/statistics/509943/us-election-top-paid-search-keywords/ (last visited May 07, 2025)
Top election related keywords in paid search between January 1 and February 7 2016, by money spend (in U.S. dollars) [Graph], AdGooroo, February 9, 2016. [Online]. Available: https://www.statista.com/statistics/509943/us-election-top-paid-search-keywords/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.