In 2023, digital display advertising spending in Europe stood at 48.3 billion euros, growing 12.7 percent year on year. Display was the largest digital ad format in Europe this year, accounting for nearly a half of total European digital ad spend.
Digital display advertising spending in Europe from 2013 to 2023
(in billion euros)
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Digital display advertising spending in Europe from 2013 to 2023
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IAB Europe. (June 12, 2024). Digital display advertising spending in Europe from 2013 to 2023 (in billion euros) [Graph]. In Statista. Retrieved May 29, 2025, from https://www.statista.com/statistics/529009/europe-online-display-ad-spend-by-format/
IAB Europe. "Digital display advertising spending in Europe from 2013 to 2023 (in billion euros)." Chart. June 12, 2024. Statista. Accessed May 29, 2025. https://www.statista.com/statistics/529009/europe-online-display-ad-spend-by-format/
IAB Europe. (2024). Digital display advertising spending in Europe from 2013 to 2023 (in billion euros). Statista. Statista Inc.. Accessed: May 29, 2025. https://www.statista.com/statistics/529009/europe-online-display-ad-spend-by-format/
IAB Europe. "Digital Display Advertising Spending in Europe from 2013 to 2023 (in Billion Euros)." Statista, Statista Inc., 12 Jun 2024, https://www.statista.com/statistics/529009/europe-online-display-ad-spend-by-format/
IAB Europe, Digital display advertising spending in Europe from 2013 to 2023 (in billion euros) Statista, https://www.statista.com/statistics/529009/europe-online-display-ad-spend-by-format/ (last visited May 29, 2025)
Digital display advertising spending in Europe from 2013 to 2023 (in billion euros) [Graph], IAB Europe, June 12, 2024. [Online]. Available: https://www.statista.com/statistics/529009/europe-online-display-ad-spend-by-format/
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