European company leaders plan to manage big data 2016

* The 368 European company leader respondents were part of a larger survey conducted in February 2016. It involved 1,189 professionals who work at companies in the primary, secondary and tertiary sectors across different industries in Europe, North America, in Euorpe, Asia, North America, Central and South America and Asia.

This question was phrased by the source as follows: "How do you plan on managing the increased complexity of data, i.e challenges related to volume, velocity, veracity and variety?"