The reach by social network in the 'Facebook' segment of the advertising market in Saudi Arabia was forecast to continuously increase between 2025 and 2030 by in total 1.4 million users (+8.45 percent). After the ninth consecutive increasing year, the reach by social network is estimated to reach 17.97 million users and therefore a new peak in 2030. Notably, the reach by social network of the 'Facebook' segment of the advertising market was continuously increasing over the past years.
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Data provided by Statista Market Insights are estimates.Definition: Social Media Advertising is a form of online digital marketing in which paid banner and video ad campaigns are run on social media platforms to reach the target audiences. Marketers can promote brands, products, and services and increase purchase intention.
Additional information: Social Media Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Social Media Advertising include Facebook, Instagram, Twitter, TikTok, LinkedIn, Weibo, Naver, and Kakao. For more information on the data displayed, use the info button right next to the boxes.
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Statista. (March 31, 2025). Number of users of facebook advertising in Saudi Arabia 2021-2030 (in millions) [Graph]. In Statista. Retrieved May 10, 2025, from https://www.statista.com/statistics/558237/number-of-facebook-users-in-saudi-arabia/
Statista. "Number of users of facebook advertising in Saudi Arabia 2021-2030 (in millions)." Chart. March 31, 2025. Statista. Accessed May 10, 2025. https://www.statista.com/statistics/558237/number-of-facebook-users-in-saudi-arabia/
Statista. (2025). Number of users of facebook advertising in Saudi Arabia 2021-2030 (in millions). Statista. Statista Inc.. Accessed: May 10, 2025. https://www.statista.com/statistics/558237/number-of-facebook-users-in-saudi-arabia/
Statista. "Number of Users of Facebook Advertising in Saudi Arabia 2021-2030 (in Millions)." Statista, Statista Inc., 31 Mar 2025, https://www.statista.com/statistics/558237/number-of-facebook-users-in-saudi-arabia/
Statista, Number of users of facebook advertising in Saudi Arabia 2021-2030 (in millions) Statista, https://www.statista.com/statistics/558237/number-of-facebook-users-in-saudi-arabia/ (last visited May 10, 2025)
Number of users of facebook advertising in Saudi Arabia 2021-2030 (in millions) [Graph], Statista, March 31, 2025. [Online]. Available: https://www.statista.com/statistics/558237/number-of-facebook-users-in-saudi-arabia/
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