Importance of ESG criteria among shoppers in Italy 2024, by age

Published by Statista Research Department, Mar 7, 2025

This statistic illustrates the results of a survey on the importance of ESG criteria among young shoppers in Italy in 2024. According to the findings, 59 percent of consumers aged 18 to 34 years old considered ESG aspects important, and 53 percent of teenagers between 14 and 17 years old thought the same. The share of respondents valuing these aspects even more was around 20 percent. 

Importance of ESG criteria among shoppers in Italy 2024, by age

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Release date

February 2025

Region

Italy

Survey time period

December 2024

Number of respondents

3,003 respondents

Method of interview

Online survey

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Overview

5

Omnichannel shopping

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E-shopping

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Product preferences

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E-commerce transactions

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