Summer Olympics national TV ad spend in the U.S. 2004-2016

Published by
J. G. Navarro,
Jun 13, 2025
The timeline shows the Summer Olympics national TV advertising spending in the United States in 2004 and 2016. According to the source, advertisers spent 1.2 billion U.S. dollars on U.S. TV advertising during the Rio 2016 Summer Olympics.
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Summer Olympics national TV advertising spending in the United States in 2004 and 2016 (in billion U.S. dollars)

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Release date

August 2017

Region

United States

Survey time period

2004 and 2016

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