Brand trust and product benefits perception in Canada 2016

Published by Statista Research Department, Jun 1, 2016
This statistic shows the brand trust and attitudes towards product benefits among consumers in Canada as of January 2016. During the survey, 59 percent of the responding Canadians said they look for products that will make their life easier.

Brand trust and attitude towards product benefits among consumers in Canada as of 2016

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Release date

June 2016

Region

Canada

Survey time period

November 2015 to January 2016

Number of respondents

40,000+

Age group

18 years and older

Special properties

Consumers involved in household shopping who answered "completely agree" and "agree."

Method of interview

Online survey

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