Online shoppers in the Nordic countries 2023 by age group

Published by Statista Research Department, Sep 10, 2024

In general, the younger generations purchased more products via the internet than the older ones in the Nordic countries. For example, approximately 93 percent of Danish consumers in the age group 16-24 purchased items online. In comparison, this share stood at 76 percent for the age group 65-74.

Share of online shoppers in the Nordic countries in 2023, by age group

Age groupDenmarkFinlandSwedenNorway
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Showing entries 1 to 6 (6 entries in total)

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Release date

June 2024

Region

Denmark, Finland, Norway, Sweden

Survey time period

2023

Age group

16-74 years

Special properties

online purchase in the last 12 months

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Statistics on " E-commerce in the Nordics "

Other statistics that may interest you E-commerce in the Nordics

Overview

6

Segments

5

Leading stores

8

Consumption

7

Device usage

4

Shopping apps

4

Further related statistics

10

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Topics

E-commerce in the NordicsBeauty and personal care e-commerce in the NordicsOnline food delivery in the NordicsE-commerce in FinlandE-commerce in Denmark
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