The smartphone penetration in the Philippines was forecast to continuously decrease between 2024 and 2029 by in total 6.4 percentage points. According to this forecast, in 2029, the penetration will have decreased for the fourth consecutive year to 65.75 percent. Notably, the smartphone penetration of was continuously increasing over the past years. The penetration rate refers to the share of the total population.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).
Smartphone penetration rate as share of the population in the Philippines from 2020 to 2029
Characteristic
Share of population with a smartphone
2029
65.75%
2028
67.73%
2027
69.99%
2026
72.61%
2025
75.64%
2024
72.16%
2023
68.44%
2022
64.96%
2021
60.7%
2020
37.7%
Created with Highcharts 7.2.2Share of population with a smartphone37.7%37.7%60.7%60.7%64.96%64.96%68.44%68.44%72.16%72.16%75.64%75.64%72.61%72.61%69.99%69.99%67.73%67.73%65.75%65.75%2020202120222023202420252026202720282029
0%20%40%60%80%100%
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Statista Market Insights. (December 2, 2024). Smartphone penetration rate as share of the population in the Philippines from 2020 to 2029 [Graph]. In Statista. Retrieved June 05, 2025, from https://www.statista.com/statistics/625427/smartphone-user-penetration-in-philippines/
Statista Market Insights. "Smartphone penetration rate as share of the population in the Philippines from 2020 to 2029." Chart. December 2, 2024. Statista. Accessed June 05, 2025. https://www.statista.com/statistics/625427/smartphone-user-penetration-in-philippines/
Statista Market Insights. (2024). Smartphone penetration rate as share of the population in the Philippines from 2020 to 2029. Statista. Statista Inc.. Accessed: June 05, 2025. https://www.statista.com/statistics/625427/smartphone-user-penetration-in-philippines/
Statista Market Insights. "Smartphone Penetration Rate as Share of The Population in The Philippines from 2020 to 2029." Statista, Statista Inc., 2 Dec 2024, https://www.statista.com/statistics/625427/smartphone-user-penetration-in-philippines/
Statista Market Insights, Smartphone penetration rate as share of the population in the Philippines from 2020 to 2029 Statista, https://www.statista.com/statistics/625427/smartphone-user-penetration-in-philippines/ (last visited June 05, 2025)
Smartphone penetration rate as share of the population in the Philippines from 2020 to 2029 [Graph], Statista Market Insights, December 2, 2024. [Online]. Available: https://www.statista.com/statistics/625427/smartphone-user-penetration-in-philippines/
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