Shampoo use in Great Britain 2013-2016, by user type

Published by Statista Research Department, Mar 19, 2025

This statistic presents the number of individuals using shampoo in Great Britain from 2013 to 2016, by user type. While the number of people that are considered heavy users has decreased to 5.72 million people in 2016, the number of people that wash their hair less frequently has increased.

Number of individuals using shampoo in Great Britain from 2013 to 2016, by user type* (in 1,000s)

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Release date

May 2018

Region

United Kingdom (Great Britain)

Survey time period

2013 to 2016

Number of respondents

24,845*

Age group

15 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* Number of respondents: n (2013) = 24,423; n (2014) = 24,506; n (2015) = 24,282; n (2016) = 24,507; n (2017) = 24,845

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