Between 2008 and 2024, individuals' attention towards sustainability when purchasing a product or service in the Netherlands grew overall, while experiencing some fluctuations. In the first year, 34 percent of Dutch consumers were concerned with the sustainability of products. The lowest value recorded was in 2010 at 25 percent.This figure peaked at 55 percent in 2021 and slighlty shrinked to 51 percent of consumers as of 2024.
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duurzaam-ondernemen.nl, & MarketResponse, & b-open. (December 17, 2024). Share of consumers paying attention to the sustainability of products in the Netherlands from 2008 to 2024 [Graph]. In Statista. Retrieved June 19, 2025, from https://www.statista.com/statistics/656337/share-of-customers-paying-attention-to-sustainability-of-products-in-the-netherlands/
duurzaam-ondernemen.nl, und MarketResponse, und b-open. "Share of consumers paying attention to the sustainability of products in the Netherlands from 2008 to 2024." Chart. December 17, 2024. Statista. Accessed June 19, 2025. https://www.statista.com/statistics/656337/share-of-customers-paying-attention-to-sustainability-of-products-in-the-netherlands/
duurzaam-ondernemen.nl, MarketResponse, b-open. (2024). Share of consumers paying attention to the sustainability of products in the Netherlands from 2008 to 2024. Statista. Statista Inc.. Accessed: June 19, 2025. https://www.statista.com/statistics/656337/share-of-customers-paying-attention-to-sustainability-of-products-in-the-netherlands/
duurzaam-ondernemen.nl, and MarketResponse, and b-open. "Share of Consumers Paying Attention to The Sustainability of Products in The Netherlands from 2008 to 2024." Statista, Statista Inc., 17 Dec 2024, https://www.statista.com/statistics/656337/share-of-customers-paying-attention-to-sustainability-of-products-in-the-netherlands/
duurzaam-ondernemen.nl & MarketResponse & b-open, Share of consumers paying attention to the sustainability of products in the Netherlands from 2008 to 2024 Statista, https://www.statista.com/statistics/656337/share-of-customers-paying-attention-to-sustainability-of-products-in-the-netherlands/ (last visited June 19, 2025)
Share of consumers paying attention to the sustainability of products in the Netherlands from 2008 to 2024 [Graph], duurzaam-ondernemen.nl, & MarketResponse, & b-open, December 17, 2024. [Online]. Available: https://www.statista.com/statistics/656337/share-of-customers-paying-attention-to-sustainability-of-products-in-the-netherlands/
