In 2023, revenue generated through program, subtitle, time check, and piece advertising amounted to around 66 percent of total revenue generated through cable TV program provider advertising. Sponsorship advertising was responsible for a further 27 percent.
Distribution of cable TV program provider advertising revenue in South Korea from 2016 to 2023 with forecasts up to 2025, by format
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KOBACO. (January 9, 2025). Distribution of cable TV program provider advertising revenue in South Korea from 2016 to 2023 with forecasts up to 2025, by format [Graph]. In Statista. Retrieved April 20, 2025, from https://www.statista.com/statistics/663759/south-korea-cable-tv-ad-revenue-format-share/
KOBACO. "Distribution of cable TV program provider advertising revenue in South Korea from 2016 to 2023 with forecasts up to 2025, by format." Chart. January 9, 2025. Statista. Accessed April 20, 2025. https://www.statista.com/statistics/663759/south-korea-cable-tv-ad-revenue-format-share/
KOBACO. (2025). Distribution of cable TV program provider advertising revenue in South Korea from 2016 to 2023 with forecasts up to 2025, by format. Statista. Statista Inc.. Accessed: April 20, 2025. https://www.statista.com/statistics/663759/south-korea-cable-tv-ad-revenue-format-share/
KOBACO. "Distribution of Cable Tv Program Provider Advertising Revenue in South Korea from 2016 to 2023 with Forecasts up to 2025, by Format." Statista, Statista Inc., 9 Jan 2025, https://www.statista.com/statistics/663759/south-korea-cable-tv-ad-revenue-format-share/
KOBACO, Distribution of cable TV program provider advertising revenue in South Korea from 2016 to 2023 with forecasts up to 2025, by format Statista, https://www.statista.com/statistics/663759/south-korea-cable-tv-ad-revenue-format-share/ (last visited April 20, 2025)
Distribution of cable TV program provider advertising revenue in South Korea from 2016 to 2023 with forecasts up to 2025, by format [Graph], KOBACO, January 9, 2025. [Online]. Available: https://www.statista.com/statistics/663759/south-korea-cable-tv-ad-revenue-format-share/