eBay: global marketing spend 2014-2024

Published by Statista Research Department, Jun 3, 2025

In 2024, eBay invested

***
billion U.S. dollars in marketing activities. The spending has been relatively stable, oscillating between
***
billion and
***
billion dollars across the presented period.

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Marketing expense of eBay worldwide from 2014 to 2024 (in billion U.S. dollars)

CharacteristicExpense in billion U.S. dollars
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Showing entries 1 to 11 (11 entries in total)
Statistic: Marketing expense of eBay worldwide from 2014 to 2024 (in billion U.S. dollars)

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Release date

February 2025

Region

Worldwide

Survey time period

2014 to 2024

Supplementary notes

Figures for the period preceding 2022 were retrieved from earlier reports.

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