The share of enterprises that make B2C sales via websites, apps, and online marketplaces in Croatia reached 21.8 percent in 2024. This indicated an increase of one percentage point in comparison to the previous year.
Share of enterprises that make B2C web sales in Croatia from 2013 to 2024
Characteristic
Share of enterprises
2024
21.8%
2023
20.8%
2022
19.2%
2021
19.7%
2020
20.5%
2019
14.8%
2018
10.8%
2017
13.9%
2016
11.3%
2015
11.7%
2014
12.3%
2013
11.1%
0%5%10%15%20%25%
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All enterprises, without financial sector, are included (10 persons employed or more). Data given are based on the annual Eurostat Model Questionnaires on ICT (Information and Communication Technologies) usage and e-commerce in enterprises. The aim of the European ICT usage surveys is to collect and disseminate harmonised and comparable information on the use of Information and Communication Technologies in enterprises and e-commerce at European level. Data coverage corresponds to code E_AWS_B2C of INDIC_IS (Information Society Indicators).
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Eurostat. (December 12, 2024). Share of enterprises that make B2C web sales in Croatia from 2013 to 2024 [Graph]. In Statista. Retrieved May 03, 2025, from https://www.statista.com/statistics/669894/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-croatia/
Eurostat. "Share of enterprises that make B2C web sales in Croatia from 2013 to 2024." Chart. December 12, 2024. Statista. Accessed May 03, 2025. https://www.statista.com/statistics/669894/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-croatia/
Eurostat. (2024). Share of enterprises that make B2C web sales in Croatia from 2013 to 2024. Statista. Statista Inc.. Accessed: May 03, 2025. https://www.statista.com/statistics/669894/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-croatia/
Eurostat. "Share of Enterprises That Make B2c Web Sales in Croatia from 2013 to 2024." Statista, Statista Inc., 12 Dec 2024, https://www.statista.com/statistics/669894/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-croatia/
Eurostat, Share of enterprises that make B2C web sales in Croatia from 2013 to 2024 Statista, https://www.statista.com/statistics/669894/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-croatia/ (last visited May 03, 2025)
Share of enterprises that make B2C web sales in Croatia from 2013 to 2024 [Graph], Eurostat, December 12, 2024. [Online]. Available: https://www.statista.com/statistics/669894/share-of-enterprises-that-make-b2c-e-commerce-sales-via-a-website-croatia/
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