Coca-Cola Company: global beverage sales volume growth 2023, by type

In 2023, the sales volume of Coca-Cola Company's sparkling soft drinks/ flavors in the Asia Pacific region grew by four percent. For Latin America, the sales volume of water, sports drinks, tea, and coffee experienced the most growth, namely nine percent. 

Most valuable soft drink brands

In 2024, The Coca-Cola brand had a brand value of almost 99 billion U.S. dollars, making it by far the most valuable soft drink brand in the world. Other significant and well-known beverages that year included Red Bull, Nongfu Spring, Pepsi, and Nespresso. Not only was Coca-Cola a top beverage brand, but it was also one of the most valuable brands in general in 2024. Coca-Cola ranked seventh, placing the brand in between Toyota and Mercedes-Benz. 

Most valuable beer brands

While Coca-Cola was the most valuable soft drink brand, Corona was the leading brand of beer in 2024. The Mexican-produced and Belgian-owned Corona had a brand value of over 19 billion U.S. dollars. By comparison, the American-style pale lager ranked second with a brand value of approximately 14 billion U.S. dollars that year.