Leading reasons to use supermarket apps in the Netherlands 2023

Published by
T. Ozbun,
Apr 9, 2025

As of 2023, roughly three in 10 consumers surveyed in the Netherlands said that they did not use a supermarket app. The most popular reason to use a supermarket application was to look for special offers.

Leading reasons to use supermarket apps in the Netherlands in 2023

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Release date

September 2022

Region

Netherlands

Survey time period

May 30 to June 8, 2023

Number of respondents

2,345 respondents

Age group

18 years and older

Special properties

respondents who regularly do grocery shopping

Method of interview

Panel survey

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Statistics on " Consumer behavior in the Netherlands "

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Other statistics that may interest you Consumer behavior in the Netherlands

Overview

6

Shopping behavior

7

Grocery shopping

5

Digital shopping

5

Sustainable shopping

3

Holiday shopping

3

Reaching Dutch consumers

7

Further related statistics

13

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Statistics

Topics

Consumer behavior in the NetherlandsOnline grocery shopping in the NetherlandsRetail trade in BelgiumOnline shopping behavior in EuropeBlack Friday in the Netherlands
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