This statistic presents the preferred content of newsletters according to consumers in the United States as of May 2017. During the survey period, 65 percent of respondents reported to have a preference for information regarding special offers and discounts, while 49 percent reported to have a preference for information regarding new products.
What information do you like to receive in your newsletters?
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Statista Survey. (June 9, 2017). What information do you like to receive in your newsletters? [Graph]. In Statista. Retrieved May 25, 2025, from https://www.statista.com/statistics/720762/us-consumer-newsletters-information-preference/
Statista Survey. "What information do you like to receive in your newsletters?." Chart. June 9, 2017. Statista. Accessed May 25, 2025. https://www.statista.com/statistics/720762/us-consumer-newsletters-information-preference/
Statista Survey. (2017). What information do you like to receive in your newsletters?. Statista. Statista Inc.. Accessed: May 25, 2025. https://www.statista.com/statistics/720762/us-consumer-newsletters-information-preference/
Statista Survey. "What Information Do You like to Receive in Your Newsletters?." Statista, Statista Inc., 9 Jun 2017, https://www.statista.com/statistics/720762/us-consumer-newsletters-information-preference/
Statista Survey, What information do you like to receive in your newsletters? Statista, https://www.statista.com/statistics/720762/us-consumer-newsletters-information-preference/ (last visited May 25, 2025)
What information do you like to receive in your newsletters? [Graph], Statista Survey, June 9, 2017. [Online]. Available: https://www.statista.com/statistics/720762/us-consumer-newsletters-information-preference/
