BMW recorded an ACSI® index score of 79 in 2024, a one percent decrease compared to the customer satisfaction recorded in the previous year. The index score is based on a 100-point scale and the luxury nameplate average was 81.
Consumer satisfaction with BMW in the United States from 2006 to 2024
(index score)
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ACSI®. (August 20, 2024). Consumer satisfaction with BMW in the United States from 2006 to 2024 (index score) [Graph]. In Statista. Retrieved June 09, 2025, from https://www.statista.com/statistics/728585/consumer-satisfaction-in-us-bmw/
ACSI®. "Consumer satisfaction with BMW in the United States from 2006 to 2024 (index score)." Chart. August 20, 2024. Statista. Accessed June 09, 2025. https://www.statista.com/statistics/728585/consumer-satisfaction-in-us-bmw/
ACSI®. (2024). Consumer satisfaction with BMW in the United States from 2006 to 2024 (index score). Statista. Statista Inc.. Accessed: June 09, 2025. https://www.statista.com/statistics/728585/consumer-satisfaction-in-us-bmw/
ACSI®. "Consumer Satisfaction with Bmw in The United States from 2006 to 2024 (Index Score)." Statista, Statista Inc., 20 Aug 2024, https://www.statista.com/statistics/728585/consumer-satisfaction-in-us-bmw/
ACSI®, Consumer satisfaction with BMW in the United States from 2006 to 2024 (index score) Statista, https://www.statista.com/statistics/728585/consumer-satisfaction-in-us-bmw/ (last visited June 09, 2025)
Consumer satisfaction with BMW in the United States from 2006 to 2024 (index score) [Graph], ACSI®, August 20, 2024. [Online]. Available: https://www.statista.com/statistics/728585/consumer-satisfaction-in-us-bmw/
