This statistic presents the number of people that purchased women's lingerie or underwear from Ann Summers in Great Britain between 2014 and 2020. In 2020, an estimated 1.1 million consumers had bought lingerie or underwear from Ann Summers in the last 12 months.
Number of people that purchased women's lingerie or underwear from Ann Summers in Great Britain from 2014 to 2020
(in 1,000s)
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Number of people that purchased women's lingerie or underwear from Ann Summers in Great Britain from 2014 to 2020
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Figures estimated by the source on the basis of survey responses. * Number of respondents: n (2014) = 24,506; n (2015) = 24,282; n (2016) = 24,507; n (2017) = 24,845; n (2018) = 24,191. ** Consumers who bought women’s lingerie and underwear in the last 12 months.
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Kantar. (June 13, 2021). Number of people that purchased women's lingerie or underwear from Ann Summers in Great Britain from 2014 to 2020 (in 1,000s) [Graph]. In Statista. Retrieved May 17, 2025, from https://www.statista.com/statistics/756761/ann-summers-lingerie-purchasers-in-the-uk-united-kingdom/
Kantar. "Number of people that purchased women's lingerie or underwear from Ann Summers in Great Britain from 2014 to 2020 (in 1,000s)." Chart. June 13, 2021. Statista. Accessed May 17, 2025. https://www.statista.com/statistics/756761/ann-summers-lingerie-purchasers-in-the-uk-united-kingdom/
Kantar. (2021). Number of people that purchased women's lingerie or underwear from Ann Summers in Great Britain from 2014 to 2020 (in 1,000s). Statista. Statista Inc.. Accessed: May 17, 2025. https://www.statista.com/statistics/756761/ann-summers-lingerie-purchasers-in-the-uk-united-kingdom/
Kantar. "Number of People That Purchased Women's Lingerie or Underwear from Ann Summers in Great Britain from 2014 to 2020 (in 1,000s)." Statista, Statista Inc., 13 Jun 2021, https://www.statista.com/statistics/756761/ann-summers-lingerie-purchasers-in-the-uk-united-kingdom/
Kantar, Number of people that purchased women's lingerie or underwear from Ann Summers in Great Britain from 2014 to 2020 (in 1,000s) Statista, https://www.statista.com/statistics/756761/ann-summers-lingerie-purchasers-in-the-uk-united-kingdom/ (last visited May 17, 2025)
Number of people that purchased women's lingerie or underwear from Ann Summers in Great Britain from 2014 to 2020 (in 1,000s) [Graph], Kantar, June 13, 2021. [Online]. Available: https://www.statista.com/statistics/756761/ann-summers-lingerie-purchasers-in-the-uk-united-kingdom/
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