Leading products and services bought online in Spain 2023

Published by
F. Watty,
Jun 23, 2025

A survey conducted in late 2023 found that the most popular categories of products and services purchased online in Spain were fashion and leisure. Of those who made an internet purchase in the 12 months before the study, almost ***** out of ten said they had purchased either clothing and apparel or leisure items. Travel products ranked third, followed by footwear and accessories, with ** and ** percent of respondents, respectively.

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Leading product and service categories purchased online in Spain in 2023

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Release date

December 2023

Region

Spain

Survey time period

October 18 to November 7, 2023

Number of respondents

2,200 respondents

Age group

18-65 years

Special properties

among those who purchased online in the last 12 months

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

The original question was "¿Qué productos y/o servicios ha comprado online en los últimos 12 meses?" (What products and/or services have you purchased online in the last 12 months?)

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