In 2024, around ** percent of e-commerce professionals in Spain used Facebook as a commercial medium. Instagram ranked second, with ** percent of online merchants claiming to use the platform for this purpose. X followed being used by ** percent of the respondents for the same means.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Spain. (June 5, 2024). Leading social networks used by e-commerce professionals in Spain in 2024 [Graph]. In Statista. Retrieved July 14, 2025, from https://www.statista.com/statistics/760479/social-networks-ecommerce-spain/
IAB Spain. "Leading social networks used by e-commerce professionals in Spain in 2024." Chart. June 5, 2024. Statista. Accessed July 14, 2025. https://www.statista.com/statistics/760479/social-networks-ecommerce-spain/
IAB Spain. (2024). Leading social networks used by e-commerce professionals in Spain in 2024. Statista. Statista Inc.. Accessed: July 14, 2025. https://www.statista.com/statistics/760479/social-networks-ecommerce-spain/
IAB Spain. "Leading Social Networks Used by E-commerce Professionals in Spain in 2024." Statista, Statista Inc., 5 Jun 2024, https://www.statista.com/statistics/760479/social-networks-ecommerce-spain/
IAB Spain, Leading social networks used by e-commerce professionals in Spain in 2024 Statista, https://www.statista.com/statistics/760479/social-networks-ecommerce-spain/ (last visited July 14, 2025)
Leading social networks used by e-commerce professionals in Spain in 2024 [Graph], IAB Spain, June 5, 2024. [Online]. Available: https://www.statista.com/statistics/760479/social-networks-ecommerce-spain/
