Preferred methods to shop online in Japan 2024

Published by Statista Research Department, Aug 13, 2024

Mobile applications were the preferred method for accessing online retailers when shopping on smartphone in Japan. According to a 2024 survey, over 43 percent of respondents prioritized shopping on apps, surpassing the share favoring websites by almost eight percent.

Preferred methods to access online retailers on mobile devices in Japan as of January 2024

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Release date

August 2024

Region

Japan

Survey time period

January 26 to 28, 2024

Number of respondents

1,030 respondents

Age group

16-69 years

Special properties

shopping on smartphones

Method of interview

Online survey

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Overview

5

Goods and content

5

Mobile payment

4

Mobile apps

4

App usage

5

Shopping behavior

4

Further related statistics

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Topics

Mobile commerce in JapanPayment methods in JapanSmartphone market in JapanQR code payments in JapanE-commerce in Japan
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