This statistic presents the distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance. According to 29 percent of responding developers, app store promotion had priority when it came to growing their games' audience, whereas traditional display advertising was a priority to only 2.9 percent of respondents.
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Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance
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eMarketer. (January 5, 2018). Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance [Graph]. In Statista. Retrieved June 07, 2025, from https://www.statista.com/statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
eMarketer. "Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance." Chart. January 5, 2018. Statista. Accessed June 07, 2025. https://www.statista.com/statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
eMarketer. (2018). Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance. Statista. Statista Inc.. Accessed: June 07, 2025. https://www.statista.com/statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
eMarketer. "Distribution of Tactics That Mobile Game Developers Worldwide Plan to Use to Grow Their Audience as of Fall 2017, by Level of Importance." Statista, Statista Inc., 5 Jan 2018, https://www.statista.com/statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
eMarketer, Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance Statista, https://www.statista.com/statistics/821585/tactics-mobile-game-developers-implement-audience-growth/ (last visited June 07, 2025)
Distribution of tactics that mobile game developers worldwide plan to use to grow their audience as of fall 2017, by level of importance [Graph], eMarketer, January 5, 2018. [Online]. Available: https://www.statista.com/statistics/821585/tactics-mobile-game-developers-implement-audience-growth/
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