India: advertising expenditure by sector 2024| Statista

The fast-moving consumer goods sector in India contributed the highest expenditure towards the advertising industry in 2024 which grossed over *** billion Indian rupees. The e-commerce and the consumer durables sectors retained their positions among the top ***** contributors that year. It was also worth noting that ad spending by the government increased to ** billion rupees given that the general election was held that year.

Log in or register to access precise data.

Advertising expenditure across India in 2024, by sector (in billion Indian rupees)

Download

Source

Show detailed source information?

Register for free

Already a member?

Sources

Use Ask Statista Research Service

Release date

February 2025

More information

Region

India

Survey time period

2024

Supplementary notes

One Indian rupee is equal to 0.011 U.S. dollar and 0.010 euros (as of March 2025).

Citation formats

Other statistics on the topic
Advertising industry in India

Digital advertising spending in the United States from 2021 to 2029 (in billion U.S. dollars)

Digital advertising spending in the U.S. 2021-2029

Advertising spending of GSK from 2011 to 2024 (in million British pounds)

GSK advertising spending 2011-2024

Digital advertising spending in Europe from 2006 to 2024 (in billion euros)

Digital advertising spending in Europe 2006-2024

Print and online newsbrand advertising spending worldwide from 2013 to 2026 (in billion U.S. dollars)

Print and online newsbrand advertising spending worldwide 2013-2026

Access all statistics starting from $2,388 USD yearly ^*

* For commercial use only

For single users

$0 USD

Always free

Access limited to Free Statistics. Premium Statistics are not included.

Free Statistics

Based on your interests

For single users

$199 USD

per month, billed annually ¹

Free Statistics
Premium Statistics

The statistic on this page is a Premium Statistic and is included in this account.

For teams of up to 5 people

$1,299 USD

per month, billed annually ¹

Free + Premium Statistics
Reports
Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Advertising in India "

The most important statistics

The most important statistics

The most important statistics

The most important statistics

The most important statistics

The most important statistics

Other statistics that may interest you Advertising in India

Indian ad market

6

Television

5

Print

6

Digital ads

4

Other traditional segments

5

Global comparison

6

Further Content: You might find this interesting as well

Topics

Advertising industry in India

Digital advertising in India

Digital marketing in India

Media and entertainment in India

Social media advertising in India

All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

For single users

$0 USD

Always free

Access limited to Free Statistics. Premium Statistics are not included.

Free Statistics

Based on your interests

For single users

$199 USD

per month, billed annually ¹

Free Statistics
Premium Statistics

The statistic on this page is a Premium Statistic and is included in this account.

For teams of up to 5 people

$1,299 USD

per month, billed annually ¹

Free + Premium Statistics
Reports
Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Learn more about how Statista can support your business.