According to a survey from 2021 in the United States, Netflix is the top one OTT streaming service on the share of total viewing hours, with around 34 percent. With a difference of roughly seven percent, YouTube, another famous Video-on-Demand service, is placed in the second position. The third place is occupied by Hulu, with approximately 20 percent.
Share of total OTT viewing hours in the United States as of January 2021, by streaming service
Characteristic
Share of viewing hours
Netflix
34.4%
YouTube
27%
Hulu
20.3%
Amazon Video
13.6%
Disney+
4.7%
0%5%10%15%20%25%30%35%40%
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comScore. (April 29, 2021). Share of total OTT viewing hours in the United States as of January 2021, by streaming service [Graph]. In Statista. Retrieved June 03, 2025, from https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
comScore. "Share of total OTT viewing hours in the United States as of January 2021, by streaming service ." Chart. April 29, 2021. Statista. Accessed June 03, 2025. https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
comScore. (2021). Share of total OTT viewing hours in the United States as of January 2021, by streaming service . Statista. Statista Inc.. Accessed: June 03, 2025. https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
comScore. "Share of Total Ott Viewing Hours in The United States as of January 2021, by Streaming Service ." Statista, Statista Inc., 29 Apr 2021, https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
comScore, Share of total OTT viewing hours in the United States as of January 2021, by streaming service Statista, https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/ (last visited June 03, 2025)
Share of total OTT viewing hours in the United States as of January 2021, by streaming service [Graph], comScore, April 29, 2021. [Online]. Available: https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
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