According to a survey from 2021 in the United States, Netflix is the top one OTT streaming service on the share of total viewing hours, with around 34 percent. With a difference of roughly seven percent, YouTube, another famous Video-on-Demand service, is placed in the second position. The third place is occupied by Hulu, with approximately 20 percent.
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Share of total OTT viewing hours in the United States as of January 2021, by streaming service
Characteristic
Share of viewing hours
Netflix
34.4%
YouTube
27%
Hulu
20.3%
Amazon Video
13.6%
Disney+
4.7%
0%5%10%15%20%25%30%35%40%
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comScore. (April 29, 2021). Share of total OTT viewing hours in the United States as of January 2021, by streaming service [Graph]. In Statista. Retrieved June 17, 2025, from https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
comScore. "Share of total OTT viewing hours in the United States as of January 2021, by streaming service ." Chart. April 29, 2021. Statista. Accessed June 17, 2025. https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
comScore. (2021). Share of total OTT viewing hours in the United States as of January 2021, by streaming service . Statista. Statista Inc.. Accessed: June 17, 2025. https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
comScore. "Share of Total Ott Viewing Hours in The United States as of January 2021, by Streaming Service ." Statista, Statista Inc., 29 Apr 2021, https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
comScore, Share of total OTT viewing hours in the United States as of January 2021, by streaming service Statista, https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/ (last visited June 17, 2025)
Share of total OTT viewing hours in the United States as of January 2021, by streaming service [Graph], comScore, April 29, 2021. [Online]. Available: https://www.statista.com/statistics/861015/streaming-service-share-ott-viewing/
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