This statistic shows the leading channels considered as most effective in promoting live events for marketing purposes according to B2C marketers worldwide as of September 2017. According to the source, 24 percent of respondents ranked e-mail as the most effective promotion channel, followed by 15 percent each who said that personal relationships and paid social media were effective in promoting events.
Leading channels considered as most effective in promoting live events for marketing purposes according to B2C marketers worldwide as of September 2017
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MarketingProfs. (February 6, 2018). Leading channels considered as most effective in promoting live events for marketing purposes according to B2C marketers worldwide as of September 2017 [Graph]. In Statista. Retrieved May 12, 2025, from https://www.statista.com/statistics/865103/effectiveness-of-b2c-event-marketing-promotional-channels/
MarketingProfs. "Leading channels considered as most effective in promoting live events for marketing purposes according to B2C marketers worldwide as of September 2017." Chart. February 6, 2018. Statista. Accessed May 12, 2025. https://www.statista.com/statistics/865103/effectiveness-of-b2c-event-marketing-promotional-channels/
MarketingProfs. (2018). Leading channels considered as most effective in promoting live events for marketing purposes according to B2C marketers worldwide as of September 2017. Statista. Statista Inc.. Accessed: May 12, 2025. https://www.statista.com/statistics/865103/effectiveness-of-b2c-event-marketing-promotional-channels/
MarketingProfs. "Leading Channels Considered as Most Effective in Promoting Live Events for Marketing Purposes According to B2c Marketers Worldwide as of September 2017." Statista, Statista Inc., 6 Feb 2018, https://www.statista.com/statistics/865103/effectiveness-of-b2c-event-marketing-promotional-channels/
MarketingProfs, Leading channels considered as most effective in promoting live events for marketing purposes according to B2C marketers worldwide as of September 2017 Statista, https://www.statista.com/statistics/865103/effectiveness-of-b2c-event-marketing-promotional-channels/ (last visited May 12, 2025)
Leading channels considered as most effective in promoting live events for marketing purposes according to B2C marketers worldwide as of September 2017 [Graph], MarketingProfs, February 6, 2018. [Online]. Available: https://www.statista.com/statistics/865103/effectiveness-of-b2c-event-marketing-promotional-channels/
