Awareness of ad blocking in the U.S. Q2 2020

Published by Statista Research Department, May 20, 2025
A study from the second quarter of 2020 on adblocking among internet users in the United States found that 86 percent of respondents said they knew what an adblocker was. At the same time nine percent said they did not know what adblockers were.
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Share of internet users who know what an ad blocker is in the United States as of the second quarter of 2020

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Source

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Release date

August 2020

Region

United States

Survey time period

Q2 2020

Number of respondents

2,000 respondents

Special properties

among internet users

Method of interview

Online survey

Supplementary notes

Q: How many know what an ad blocker is?

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Topics

Ad blocking in the U.S.Digital advertising in the U.S.Digital advertising formats in the U.S.Digital advertising in CanadaDigital advertising in North America
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