Nubank number of customers 2016-2024

Published by Statista Research Department, Feb 23, 2025

Nubank's meteoric rise in the digital banking sector has solidified its position as a major player in Latin America's fintech landscape. The Brazilian neobank's customer base skyrocketed from a modest 1.3 million in 2016 to an impressive 114.2 million by the end of 2024, showcasing the rapid adoption of digital financial services in the region. With this massive customer base, Nubank is among the largest digital banks in the world. 

Number of customers of Nubank from 2016 to 2024 (in millions)

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Release date

February 2025

Region

Brazil, Colombia, Mexico

Survey time period

2016 to 2024

Supplementary notes

Figures prior to 2023 were collected from previous publications.

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