Breakdown of U.S. back-to-school expenditure by category 2024

Published by
Kasia Davies,
Jan 14, 2025

In 2024, some 40 percent of back-to school expenditures in the United States went to clothing and accessories, specifically. School supplies, on the other hand, accounted for an average of roughly 24 percent.

Share of back-to-school spending in the United States in 2024, by product category

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Sources

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Release date

2024

Region

United States

Survey time period

May 22 to 30, 2024

Number of respondents

1,198 respondents

Special properties

Parent who had at least one child attending school in grades K - 12 this fall

Method of interview

Online panel

Supplementary notes

The source adds the following information: "Tech products include computers and hardware, electronic gadgets, digital subscriptions, and voice/data plans; Other includes personal hygiene items like sanitizers, face masks, and furniture for home (desks, chairs, etc.)." 

Percentages were calculated by Statista based on the source.
The source states that all figures are estimates based on annual consumer survey projections and revised U.S. current population surveys.

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Overview

6

Average spending

5

Consumer behavior

8

Shopping time period and locations

6

Impact of inflation

3

Further related statistics

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