In 2024, unit sales of lip cosmetics in the United States were highest for lipstick, while in the same time frame, the lip gloss segment in the United States generated sales of approximately ** million units.
Total U.S. multi-outlet (supermarkets, drug stores, mass market retailers, military commissaries, and select club and dollar retail chains) for the 52 weeks ended May 19, 2024. Figures were rounded.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Happi Magazine. (August 1, 2024). Lip cosmetic unit sales in the United States in 2024, by segment (in million units) [Graph]. In Statista. Retrieved July 02, 2025, from https://www.statista.com/statistics/905191/us-lip-cosmetic-unit-sales-by-segment/
Happi Magazine. "Lip cosmetic unit sales in the United States in 2024, by segment (in million units)." Chart. August 1, 2024. Statista. Accessed July 02, 2025. https://www.statista.com/statistics/905191/us-lip-cosmetic-unit-sales-by-segment/
Happi Magazine. (2024). Lip cosmetic unit sales in the United States in 2024, by segment (in million units). Statista. Statista Inc.. Accessed: July 02, 2025. https://www.statista.com/statistics/905191/us-lip-cosmetic-unit-sales-by-segment/
Happi Magazine. "Lip Cosmetic Unit Sales in The United States in 2024, by Segment (in Million Units)." Statista, Statista Inc., 1 Aug 2024, https://www.statista.com/statistics/905191/us-lip-cosmetic-unit-sales-by-segment/
Happi Magazine, Lip cosmetic unit sales in the United States in 2024, by segment (in million units) Statista, https://www.statista.com/statistics/905191/us-lip-cosmetic-unit-sales-by-segment/ (last visited July 02, 2025)
Lip cosmetic unit sales in the United States in 2024, by segment (in million units) [Graph], Happi Magazine, August 1, 2024. [Online]. Available: https://www.statista.com/statistics/905191/us-lip-cosmetic-unit-sales-by-segment/