This statistic presents the share of Facebook users in the United States who are aware and use the Facebook Watch service as of August 2018. According to the findings, six percent of respondents stated to have been using the Facebook Watch streaming services daily, however, in comparison 50 percent of respondents stated to have never even have heard of the service itself.
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Share of Facebook users in the United States who are aware and use the Facebook Watch service as of August 2018
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Question: "Facebook has a tab at the bottom of its navigation bar labeled 'Watch', where you can view exclusive original shows from a number of independent studios. With that in mind, which of the following best describes your awareness or use of Facebook Watch?"
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MarketingCharts. (August 28, 2018). Share of Facebook users in the United States who are aware and use the Facebook Watch service as of August 2018 [Graph]. In Statista. Retrieved June 16, 2025, from https://www.statista.com/statistics/911886/facebook-users-awareness-use-facebook-watch/
MarketingCharts. "Share of Facebook users in the United States who are aware and use the Facebook Watch service as of August 2018." Chart. August 28, 2018. Statista. Accessed June 16, 2025. https://www.statista.com/statistics/911886/facebook-users-awareness-use-facebook-watch/
MarketingCharts. (2018). Share of Facebook users in the United States who are aware and use the Facebook Watch service as of August 2018. Statista. Statista Inc.. Accessed: June 16, 2025. https://www.statista.com/statistics/911886/facebook-users-awareness-use-facebook-watch/
MarketingCharts. "Share of Facebook Users in The United States Who Are Aware and Use The Facebook Watch Service as of August 2018." Statista, Statista Inc., 28 Aug 2018, https://www.statista.com/statistics/911886/facebook-users-awareness-use-facebook-watch/
MarketingCharts, Share of Facebook users in the United States who are aware and use the Facebook Watch service as of August 2018 Statista, https://www.statista.com/statistics/911886/facebook-users-awareness-use-facebook-watch/ (last visited June 16, 2025)
Share of Facebook users in the United States who are aware and use the Facebook Watch service as of August 2018 [Graph], MarketingCharts, August 28, 2018. [Online]. Available: https://www.statista.com/statistics/911886/facebook-users-awareness-use-facebook-watch/
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