As of the second quarter of 2022, the e-commerce site conversion rate decreased as the screen size got smaller. In all regions studied, online shopper conversion was highest on desktop devices, followed by tablets, and finally mobile phones.
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Conversion rate of online shoppers worldwide as of 2nd quarter 2022, by region and device
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Kibo. (August 25, 2022). Conversion rate of online shoppers worldwide as of 2nd quarter 2022, by region and device [Graph]. In Statista. Retrieved June 28, 2025, from https://www.statista.com/statistics/918503/worldwide-online-shopper-conversion-rate-by-device/
Kibo. "Conversion rate of online shoppers worldwide as of 2nd quarter 2022, by region and device." Chart. August 25, 2022. Statista. Accessed June 28, 2025. https://www.statista.com/statistics/918503/worldwide-online-shopper-conversion-rate-by-device/
Kibo. (2022). Conversion rate of online shoppers worldwide as of 2nd quarter 2022, by region and device. Statista. Statista Inc.. Accessed: June 28, 2025. https://www.statista.com/statistics/918503/worldwide-online-shopper-conversion-rate-by-device/
Kibo. "Conversion Rate of Online Shoppers Worldwide as of 2nd Quarter 2022, by Region and Device." Statista, Statista Inc., 25 Aug 2022, https://www.statista.com/statistics/918503/worldwide-online-shopper-conversion-rate-by-device/
Kibo, Conversion rate of online shoppers worldwide as of 2nd quarter 2022, by region and device Statista, https://www.statista.com/statistics/918503/worldwide-online-shopper-conversion-rate-by-device/ (last visited June 28, 2025)
Conversion rate of online shoppers worldwide as of 2nd quarter 2022, by region and device [Graph], Kibo, August 25, 2022. [Online]. Available: https://www.statista.com/statistics/918503/worldwide-online-shopper-conversion-rate-by-device/