The share of YouTube in the tablet social media market across India was about 11.6 percent as of October 2023. This was a significant decrease compared to the previous year when the video-sharing platform had a market share of about 19 percent. Over the past four years, the social media platform's hold over the Indian tablet market has deteriorated. However, it remains among the leading three platforms within the market.
Share of YouTube in tablet social media market across India from January 2020 to October 2023
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StatCounter. (November 6, 2023). Share of YouTube in tablet social media market across India from January 2020 to October 2023 [Graph]. In Statista. Retrieved May 22, 2025, from https://www.statista.com/statistics/948272/india-youtube-share-in-tablet-social-media-market/
StatCounter. "Share of YouTube in tablet social media market across India from January 2020 to October 2023." Chart. November 6, 2023. Statista. Accessed May 22, 2025. https://www.statista.com/statistics/948272/india-youtube-share-in-tablet-social-media-market/
StatCounter. (2023). Share of YouTube in tablet social media market across India from January 2020 to October 2023. Statista. Statista Inc.. Accessed: May 22, 2025. https://www.statista.com/statistics/948272/india-youtube-share-in-tablet-social-media-market/
StatCounter. "Share of Youtube in Tablet Social Media Market across India from January 2020 to October 2023." Statista, Statista Inc., 6 Nov 2023, https://www.statista.com/statistics/948272/india-youtube-share-in-tablet-social-media-market/
StatCounter, Share of YouTube in tablet social media market across India from January 2020 to October 2023 Statista, https://www.statista.com/statistics/948272/india-youtube-share-in-tablet-social-media-market/ (last visited May 22, 2025)
Share of YouTube in tablet social media market across India from January 2020 to October 2023 [Graph], StatCounter, November 6, 2023. [Online]. Available: https://www.statista.com/statistics/948272/india-youtube-share-in-tablet-social-media-market/