In 2018, Generali Group was the leading insurance company in Italy with a market share of 16.8 percent in terms of direct premiums. Second in the ranking came Poste Italiane with a market share of 11.7 percent, followed by Allianz (9.9 percent). Intesa San Paolo fell into fourth place with a market share of 9.8 percent in terms of total (life and non-life) direct premiums.
Leading insurance groups in Italy in 2018, by direct premiums market share
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Generali Italia Spa. (July 8, 2019). Leading insurance groups in Italy in 2018, by direct premiums market share [Graph]. In Statista. Retrieved May 08, 2025, from https://www.statista.com/statistics/948976/ten-leading-insurance-groups-by-premiums-written-market-share-italy/
Generali Italia Spa. "Leading insurance groups in Italy in 2018, by direct premiums market share." Chart. July 8, 2019. Statista. Accessed May 08, 2025. https://www.statista.com/statistics/948976/ten-leading-insurance-groups-by-premiums-written-market-share-italy/
Generali Italia Spa. (2019). Leading insurance groups in Italy in 2018, by direct premiums market share. Statista. Statista Inc.. Accessed: May 08, 2025. https://www.statista.com/statistics/948976/ten-leading-insurance-groups-by-premiums-written-market-share-italy/
Generali Italia Spa. "Leading Insurance Groups in Italy in 2018, by Direct Premiums Market Share." Statista, Statista Inc., 8 Jul 2019, https://www.statista.com/statistics/948976/ten-leading-insurance-groups-by-premiums-written-market-share-italy/
Generali Italia Spa, Leading insurance groups in Italy in 2018, by direct premiums market share Statista, https://www.statista.com/statistics/948976/ten-leading-insurance-groups-by-premiums-written-market-share-italy/ (last visited May 08, 2025)
Leading insurance groups in Italy in 2018, by direct premiums market share [Graph], Generali Italia Spa, July 8, 2019. [Online]. Available: https://www.statista.com/statistics/948976/ten-leading-insurance-groups-by-premiums-written-market-share-italy/