Most popular hotel brands in the UK Q4 2024

Published by Statista Research Department, Jan 23, 2025

According to YouGov's ratings, Premier Inn was the most popular hotel brand in the UK as of the second quarter of 2024. During that period, 70 percent of respondents stated they had a positive opinion of the brand. It was followed by Walt Disney Parks, with 59 percent stating they liked the brand.

Most popular hotel brands in the United Kingdom in 4th quarter of 2024

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Source

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Release date

January 2025

Region

United Kingdom

Survey time period

Q4 2024

Method of interview

Online interview

Supplementary notes

Figures represent the share of respondents holding a positive opinion of each brand according to YouGov Ratings.

The data has been weighted by YouGov to be nationally representative of demographics in Great Britain.

Release date is date of access.

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