In 2023, online media generated 2.9 billion Icelandic krónur in advertising revenue. Online made 21 percent of the total ad revenue in Iceland and was the largest medium in the country, overtaking newspapers for the first time in 2023.
Online media advertising revenue in Iceland from 1998 to 2023
(in million ISK)
Characteristic
Advertising revenue in million ISK
2023
2,872
2022
2,756
2021
2,254
2020
1,732
2019
1,856
2018
1,847
2017
1,661
2016
1,817
2015
1,732
2014
1,273
2013
996
2012
884
2011
890
Created with Highcharts 7.2.2Advertising revenue in million ISK18185656103103797976761081081821821841842202202922923813814104104954958908908848849969961,2731,2731,7321,7321,8171,8171,6611,6611,8471,8471,8561,8561,7321,7322,2542,2542,7562,7562,8722,87219981999200020012002200320042005200620072008200920102011201220132014201520162017201820192020202120222023
05001,0001,5002,0002,5003,0003,500
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Statistics Iceland. (November 24, 2024). Online media advertising revenue in Iceland from 1998 to 2023 (in million ISK) [Graph]. In Statista. Retrieved May 16, 2025, from https://www.statista.com/statistics/978558/online-media-advertising-revenue-in-iceland/
Statistics Iceland. "Online media advertising revenue in Iceland from 1998 to 2023 (in million ISK)." Chart. November 24, 2024. Statista. Accessed May 16, 2025. https://www.statista.com/statistics/978558/online-media-advertising-revenue-in-iceland/
Statistics Iceland. (2024). Online media advertising revenue in Iceland from 1998 to 2023 (in million ISK). Statista. Statista Inc.. Accessed: May 16, 2025. https://www.statista.com/statistics/978558/online-media-advertising-revenue-in-iceland/
Statistics Iceland. "Online Media Advertising Revenue in Iceland from 1998 to 2023 (in Million Isk)." Statista, Statista Inc., 24 Nov 2024, https://www.statista.com/statistics/978558/online-media-advertising-revenue-in-iceland/
Statistics Iceland, Online media advertising revenue in Iceland from 1998 to 2023 (in million ISK) Statista, https://www.statista.com/statistics/978558/online-media-advertising-revenue-in-iceland/ (last visited May 16, 2025)
Online media advertising revenue in Iceland from 1998 to 2023 (in million ISK) [Graph], Statistics Iceland, November 24, 2024. [Online]. Available: https://www.statista.com/statistics/978558/online-media-advertising-revenue-in-iceland/
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