According to data provided by Adwired, the brand Fiat was valued at 2.5 billion euros on January 1, 2022. The owner of the brand, Fiat Chrysler Automobiles had a revenue of 86.68 billion euros in 2020.
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Brand value of Fiat from January 1, 2018 to January 1, 2022
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Brand value is an indicative variable that directly correlates the value of the business with brand image (calculated on the basis of the daily statements in the media) and makes clear the financial significance of a positive image.
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media.
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Adwired AG. (March 11, 2022). Brand value of Fiat from January 1, 2018 to January 1, 2022 (in million euros) [Graph]. In Statista. Retrieved July 07, 2025, from https://www.statista.com/statistics/978610/brand-value-of-fiat/
Adwired AG. "Brand value of Fiat from January 1, 2018 to January 1, 2022 (in million euros)." Chart. March 11, 2022. Statista. Accessed July 07, 2025. https://www.statista.com/statistics/978610/brand-value-of-fiat/
Adwired AG. (2022). Brand value of Fiat from January 1, 2018 to January 1, 2022 (in million euros). Statista. Statista Inc.. Accessed: July 07, 2025. https://www.statista.com/statistics/978610/brand-value-of-fiat/
Adwired AG. "Brand Value of Fiat from January 1, 2018 to January 1, 2022 (in Million Euros)." Statista, Statista Inc., 11 Mar 2022, https://www.statista.com/statistics/978610/brand-value-of-fiat/
Adwired AG, Brand value of Fiat from January 1, 2018 to January 1, 2022 (in million euros) Statista, https://www.statista.com/statistics/978610/brand-value-of-fiat/ (last visited July 07, 2025)
Brand value of Fiat from January 1, 2018 to January 1, 2022 (in million euros) [Graph], Adwired AG, March 11, 2022. [Online]. Available: https://www.statista.com/statistics/978610/brand-value-of-fiat/
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