Office productivity software market share worldwide 2025

Google Apps is poised to dominate the global office-productivity software market as of February 2025, capturing a 45 percent share. Microsoft Office 365 is expected to hold 29 percent, while other competitors will account for the remaining 26 percent. This shift reflects the growing importance of cloud-based productivity tools in modern workplaces, as businesses and individuals increasingly rely on collaborative, web-accessible software solutions.

Cloud infrastructure fuels productivity software growth

The rise of cloud-based productivity suites is closely tied to the expansion of cloud infrastructure services. Amazon Web Services leads the cloud market with a 31 percent share, followed by Microsoft Azure at 24 percent and Google Cloud at 11 percent. These robust cloud platforms provide the foundation for scalable, accessible productivity tools that can be used across various devices and locations. The cloud infrastructure market's growth parallels the increasing adoption of software-as-a-service (SaaS) solutions, which remain the largest segment in cloud computing.

Unified communications reshape the workplace

As remote and hybrid work models become more prevalent, unified communications and collaboration tools are gaining prominence. Microsoft currently leads this market with a 45 percent share, leveraging its strong position in both productivity software and cloud services. The integration of various communication tools, including video conferencing software like Zoom, which is experiencing a steady growth after the peak increase in 2022, is reshaping how organizations operate. This trend is likely to continue influencing the productivity software landscape, as businesses seek comprehensive solutions that enhance virtual collaboration and streamline communication across diverse work environments.