Share of consumers who purchase personal care locally Netherlands 2018, by product
The statistic displays the results of a survey question asking which types of personal care consumers in the Netherlands bought in 2018 that were with a local brand. The survey results show that at the time of the survey, a sizable share of respondents bought body and hair care products from local brands. 25 percent of survey respondents indicated that the body care products they purchased were made by local brands, while the share of people who bought make up and perfume produced by local brands was lowest, at 15 percent.
